By Ezra Luca
Custom boxes with unique logo help you stand out of the crowd with your distinctive identity. The time is right for you to break free from the monotony and get rid of all those ordinary looking boxes. If you missed that golden chance, then your brands might get obliterated in the crowded market of competing brands. Still, having plain and boring boxes for your products, update your packaging with stylish and personalized boxes.
Every company wants to maintain an excellent image and there are a number of effective ways you can go about it. One of the most potent ways for branding your product or services is through unique packaging, and custom boxes are an important part of packaging materials. The right branding makes a big difference. Here are some ideas to help you think about what kind of box is the best for your product:
The minimum quantity: While many of the mass-produced boxes are designed in bulk with minimum quantity for maximum profit, they do not have the impact of a brand. This means that without any branding, your products will fall into the wrong hands. For maximum branding impact, review the minimum quantity for your custom boxes by industry, as packaging solutions are often around 30 percent of the total product weight. This will increase the brand’s visibility considerably.
The right box design: Although, you can achieve great branding with minimum production, a high-quality and original packing design has a huge impact on brand recognition. A good graphic designer always makes use of a box that looks sleek and attractive but maintains a minimalist approach. You should also make use of a color combination that works well together. A striking, vibrant and exclusive color combination can work wonders when it comes to branding your products. So, keep color tones and designs in mind while designing your custom boxes.
Logo: The logo design or the brand identity needs to be on the top most part of your custom boxes. This will help your customer distinguish your products from the other options available in the market. Your logo can be the simplest one or a complex one. Either way, the important thing is that you create a logo that represents your business well. A creative logo is a great way to promote your brand or image. Apart from helping you get a better price from your customers, it will also help you gain more credibility and reputation.
You can check out different logo packages and custom boxes online. There are a lot of reputed and reliable online companies that offer a wide range of custom boxes and other branded packaging solution. All you need to do is specify your requirements and customize your package using the pre-determined logo. You will also be amazed at the variety of options available to you in terms of color, size, shapes etc. Make sure you check out the quality of the materials and ensure that the printed logo on the custom boxes truly expresses your company’s vision and message.
